Glow Beauty
E-commerce Redesign and CRO
- Client
- Glow Beauty
- Industry
- Beauty
- Platform
- Shopify Plus
- Existing platform
- Shopify Plus
Challenge
High cart abandonment rates on mobile devices were costing the business significant revenue. The user interface was cluttered and navigation was confusing.
Requirements
Redesign the store around mobile shoppers and simplify checkout.
Solution
We designed a mobile-first experience focused on speed and simplicity, streamlined checkout, and applied a visual identity that matches the audience.
Features
Mobile-first layout
Navigation and product pages are built for small screens first.
Shorter checkout
Fewer steps between cart and payment.
Services
- UI/UX
- CRO
Integrations
- Shopify Plus
Technology
- Shopify Plus
- Figma
- CRO
Results
+40%
Conversion Rate
+65%
Mobile Sales
-25%
Cart Abandonment
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